Understand Customers Better

Lumio^® Customer Insight

Gain valuable insights into your customer's behavior and preferences to make informed decisions.

Configurable Dashboards

C-suite leaders, retail and marketing teams, risk managers, and strategic decision-makers at community-based financial institutions rely on Lumio Customer Insight to deepen relationships through personalized analytics, segmentation, and location-based insights.

Download Fact Sheet

Segmentation Summary

Gain a comprehensive view of your bank’s customers with powerful segmentation tools. Instantly explore key metrics, trends, and behaviors by generation, life stage, industry, and geography through interactive dashboards and dynamic filters.

Deposits Segmentation

Get a detailed and dynamic view of your bank’s deposit account landscape with trends, balances, customer product adoption across generations, life stages, industries, and geographies with intuitive filters and interactive dashboards.

Average Loans to Deposits

Understand the balance between your customers’ borrowing and saving behaviors with side-by-side comparisons of average loans and deposits.

Average Number of Products

Track the average number of products held across key segments. Visual bubble charts make it easy to spot high-value groups, compare engagement levels, and identify opportunities to expand customer product adoption.

Customer Map

Visualize exactly where your customers are with an interactive geographic map that brings account data to life. Customize bubble color and size to explore loan and deposit balances, account volumes, and customer demographics by location in one intuitive view.

Customers and Prospects Map

Map your institution’s full market landscape with a single interactive view. Easily identify growth opportunities and competitive positioning by layering in commercial and consumer prospects alongside existing relationships.

Customer Search

Pinpoint individuals or segments by demographics, account activity, location, officer assignment, or lifecycle stage to drive targeted outreach and strategic decision- making.

Customer Insight Use Cases

With deep expertise in financial services and risk management, Lumio helps institutions modernize operations by streamlining manual processes, centralizing enterprise data, and aggregating hundreds of KRIs for a holistic, risk-informed view of the organization.

Segmentation Summary

Designed for Chief Marketing Officers, Chief Retail Managers, and Portfolio Managers to gain a comprehensive view of the bank’s primary customer base segmented by generation, life stage, industry, and geography. This helps identify relationship patterns, target growth segments, and tailor marketing or product strategies to high-potential customer groups.

Deposits Segmentation

Tailored to the Chief Retail Manager, CFO, and Branch Leadership for analyzing how deposit products are distributed across customer segments and geographies to understand deposit behavior within the loan customer base. Visualizations enable monitoring of average product usage, balances, and time-based trends, supporting targeted cross-sell and retention initiatives.

Average Loans to Deposits

Designed for CFO, COO, and Chief Risk Officer to better understand the balance between lending and funding by comparing average loan and deposit relationships at the customer level. This helps assess customer-level profitability, detect concentration risks, and optimize pricing or product strategies based on engagement depth.

Average Number of Products

Built for Chief Marketing Officer, Chief Retail Manager, and Branch Managers to help track product adoption across segments, identify customer relationship strength, and engagement opportunities. Bubble chart visualizations make it easy to spot under-engaged groups for upselling or relationship expansion campaigns.

Schedule a Demo

Customer Map

Ideal for Chief Retail Managers, Branch Managers, and Strategy Teams to easily visualize where your loan and deposit customers are located in relation to each other, and across your footprint. Map-based views help with market coverage planning, branch performance evaluation, and identifying underserved areas or high-density customer zones.

Customers and Prospects Map

Designed for CEO, Chief Marketing Officer, and Business Development Teams, overlaying customer, competitor, and prospect locations to assess market penetration and identify new opportunity zones. This tool supports strategic planning, competitive analysis, and growth forecasting through geographic and demographic intelligence.

Customer Search

Empowers Branch Managers, Portfolio Managers, and Loan Officers to create dynamic, criteria- based customer lists to support personalized outreach, relationship management, and operational planning. Quickly identify high-value or at-risk customers, view new/lost account trends, and align servicing responsibilities to strategic priorities.

Explore Other Lumio Insight Apps

Deposit Insight

Understanding the nuances of your institution's deposit portfolio is essential to giving executives, managers, and front-line staff the information required to manage the bank and provide superior customer service.
‍
✓ Core Deposit Analysis
✓ New Account Analysis
✓ NSF Analysis
✓ Balance Change Analysis
✓ Deposit Movement
✓ Account Search

Learn more

Loan Insight

So, you’re swimming in an abundance of data…now what? Our loan insight takes core and other source data and transforms them into detailed visuals that reveal trends, outliers, and comparative information to help your bank manage essential business.
‍
✓ Portfolio Dashboard
✓ Delinquency Dashboard
✓ Collections Effectiveness
✓ Product Level Report

Learn more

Customer Insight

Our customer insight approach is designed to give banks visibility into the complete customer relationship. Using aggregate data from various touch points, banking staff are given the power to view and understand the make-up of their consumer and how to best serve them.
‍
✓ Segmentation Summary
✓ Avg
✓ Loans to Deposits
✓ Avg Number of Products Consumer / Commercial Customers Map
✓ Prospects Map

Learn more

Financial Insight

Gain on-demand financial data and reporting needed to make informed financial decisions. Financial insight provides your team with the tools needed to track key metrics, measure real-time performance, and identify areas for strategic growth.
‍
✓ Executive Dashboard
✓ Financial Ratios Dashboard
✓ Actual vs. Budget Dashboard
✓ Balance Sheet Reports
✓ Income Statement Reports

Learn more

Risk Insight

Coming soon! Achieve a holistic view of risk across all areas of your operations with comprehensive data and intuitive visualizations. Risk Insight delivers actionable information to help you stay ahead of potential threats, optimize your risk strategies, and make informed decisions that drive business resilience.
‍
✓ Holistic Risk Summary Dashboard
✓ Risk-Rated to Total Attribute Trends
✓ Risk Improvement Activities
✓ Key Risk Indicator Analysis
✓ KPI Performance Trends

Learn more